"The most beautiful shirt will be the next one"
Paraphrasing Enzo Ferrari’s famous quote about cars, Alessandro Gherardi describes his ongoing search for perfection, a constant over 45 years dedicated to a staple of men’s fashion.
Alessandro Gherardi fell in love with shirts at the beginning of the 1970s when, fresh from his studies, he embarked on his lifelong journey with a job in the small town where he was born - Pieve Santo Stefano, near Arezzo in Tuscany.
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